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The VeryAppi blog
Concrete, figure-based answers about building a website — no jargon, no overselling.
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Building a website
By profession
E-commerce
Costs & budget
Comparisons
SEO & visibility
Technical & legal
Comparisons
Google Business Profile or a Real Website: Which One to Choose
A well-kept Google Business listing can be enough for a small local business just starting out, but it quickly hits its limits compared with a proper website.
February 10, 2026
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Comparisons
Freelancer or In-House Developer: Which Should You Choose
A freelancer costs less short-term with no commitment, an in-house employee costs 4000 to 7000€/month but stays invested over time. An honest comparison.
February 7, 2026
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By profession
How to Create a Website for a Communication Agency
A communication agency's website is its best business card. Portfolio, client cases, visual standards: what it takes to convince from the homepage.
February 5, 2026
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SEO & visibility
Mobile-Friendly Websites and SEO: Why It's Decisive
Google indexes the mobile version of your site first. A site poorly adapted to mobile directly hurts your search rankings, not just the user experience.
February 5, 2026
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Costs & budget
How to Depreciate a Website for Accounting Purposes
General principle of depreciating a capitalized website: useful life, the straight-line method, and why the precise calculation always falls to your accountant.
February 2, 2026
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E-commerce
Customer Reviews: Why and How to Collect Them in E-commerce
Trustpilot, Avis Vérifiés, internal reviews: why customer reviews reassure buyers and how to collect them effectively on an online store.
February 2, 2026
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Comparisons
Buying an Existing Website or Starting From Scratch
Buying an existing website brings immediate traffic and track record for a purchase price, starting from scratch costs less upfront but takes time to build an audience. A comparison.
February 2, 2026
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By profession
Creating a website for lawyers: bar association rules and best practices
Mandatory disclosures, vocabulary regulated by the bar association, online appointment booking: what you need to know before building your law firm's website.
February 1, 2026
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By profession
Building a website for a roofer: the guide to capturing quote requests
Water damage emergencies, service area, roofing portfolio: what a roofer's website needs to reassure customers and generate quote requests.
February 1, 2026
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Comparisons
Hosting Your Website in France or Abroad: What Actually Matters
A compliant European host can meet GDPR requirements just as well: hosting in France simplifies certain jurisdictional aspects but doesn't guarantee compliance on its own.
February 1, 2026
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Costs & budget
Understanding Web Freelancer Prices: Daily Rates and Real Costs
Daily rates from 350 to 700 euros depending on seniority: what a web freelancer's rate actually covers, its advantages, and the risks to anticipate.
February 1, 2026
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Building a website
Website Down: What to Do in an Emergency
A 10-minute diagnosis, immediate actions, and who to alert: the concrete steps to follow when your professional site is unreachable.
February 1, 2026
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