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The VeryAppi blog

Concrete, figure-based answers about building a website — no jargon, no overselling.

All articlesBuilding a websiteBy professionE-commerceCosts & budgetComparisonsSEO & visibilityTechnical & legal
E-commerceNailing Your First Online Sale: The Pre-launch ChecklistCatalog, payment, delivery, legal notices: the concrete checklist for a successful first online sale without rushing or overcomplicating things.February 25, 2026Read the article →
E-commerceStripe or PayPal: Which One to Choose for Your SiteStripe integrates better into your site's design, PayPal reassures through its reputation. An honest comparison of fees, integration and use cases for each solution.February 20, 2026Read the article →
E-commerceRanking an Online Store: The SEO Levers That MatterCategory structure, optimized product pages, editorial content: how to rank an online store on search engines durably.February 14, 2026Read the article →
E-commerceCustomer Reviews: Why and How to Collect Them in E-commerceTrustpilot, Avis Vérifiés, internal reviews: why customer reviews reassure buyers and how to collect them effectively on an online store.February 2, 2026Read the article →
E-commerceReducing Cart Abandonment: The Levers That Actually WorkHidden fees, checkout that's too long, lack of trust: the real causes of cart abandonment and the concrete levers to reduce it.January 21, 2026Read the article →
E-commerceGetting Product Photos Right: Method and Realistic BudgetNeutral background, lighting, multiple angles, visual consistency: how to get product photos right in e-commerce, in-house or with a photographer, and at what cost.January 9, 2026Read the article →
E-commerceWhich Payment Method to Choose for Your Online SiteStripe, PayPal, bank transfer, split payment: how to choose the payment method(s) suited to your store based on your customer base and sales volume.January 7, 2026Read the article →
E-commerceSelling Services Online: Structuring Your OfferConsulting, service subscriptions: how to sell services online, set a clear price, and automate booking and payment.January 5, 2026Read the article →
E-commerceWriting a Product Page That Sells: Structure and MethodTitle, description, benefits, objection handling: the method for writing a product page that truly informs and makes the buying decision easier.December 28, 2025Read the article →
E-commerceSelling Online Courses: Platform and MethodLMS, video hosting, pricing: how to sell online courses, choose the right platform, and get real completion rates.December 27, 2025Read the article →
E-commerceRight of Withdrawal in Ecommerce: What You Need to KnowThe 14-day period, exceptions (personalized products, perishables, performed services), refund terms: a general framework for the right of withdrawal in ecommerce.December 24, 2025Read the article →
E-commerceSelling Digital Products: Method and ToolsEbooks, templates, software: how to sell digital products online, protect the content, and handle the applicable VAT.December 20, 2025Read the article →
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